The Intero Foundation

If there ever was a doubt about the value the Intero Foundation brings, not only to the children and the charities it serves, but also the positive branding and PR we all receive in our communities, we sincerely hope you take two minutes to read through the five bullet points of this message with an update of some things that have been happening with Intero and the Intero Foundation!

1. Intero and our Foundation recently recognized for its contributions and commitment by Congresswoman Jackie Speier and Assemblyman Richard Gordon.
   
   
2. Your Bank, Western Bancorp, with a recent donation check of $2,300 to the foundation! Our Loan officers and the Bank are making contributions from your loan referrals…so keep those referrals coming! Thank you Western Bancorp! You make a difference.
   
3. Intero recently finished a campaign with Whole Foods Market, where their customers were introduced to Intero and our Foundation in their store and 22,088 of them agreed to donate 5 cents of their purchase to our cause, raising $1,104.40 and spreading our branding with this positive exposure to all their customers. (Thank you Toni Roberts for setting this up!) Here is a quote from one of their Corporate offices: “I had such a blast with this partnership, and am so impressed with everyone at Intero. you all are such great people, and I am so happy to see the dedication you all give to support your Foundation and our community children.” Raschel Hutton, Marketing Team Leader – Whole Foods Market 
4. PR that Intero received in the newspaper with the recognition of a grant the Foundation made to Abilities United.
   
5. During a most recent E-Waste collection day for the Foundation at an Intero office, a stranger drove up, rolled down their window, and gave an unsolicited  check for $200! The remark simply was ‘you are doing such good work and I wanted to support it with a contribution.

The people in our communities are noticing and recognizing our brand and commitment to being more than a company that just sells a lot of Real Estate. We are making a difference in what we do and who we are being.

During the months of July, August, and September the Intero Foundation, a non-profit organization funded, promoted and governed by Intero Real Estate Services, Inc. agents was featured by the Whole Foods Market on Blossom Hill Road, in their Nickels for Non-profits campaign. Every time a customer reused a shopping bag, a nickel was donated to the Intero Foundation. The goal of the program was to reduce the use of new bags while increasing funding for our organization.

The campaign has concluded and the results are in – 22,088 Whole Foods customers contributed five cents to the Intero Foundation which is $1,104.40 total fundraising for our organization.

Thank you for re-using your shopping bags, honoring the environment and supporting both The Intero Foundation and your local Whole Foods Market!

Theresa Vuong and Sandy McGaughey are Intero Real Estate Agents.  Last week they volunteered to spend time at Whole Foods supporting the Nickels for Non-profits program on behalf of the Intero Foundation. This is their story as told by Sandy.

Yesterday was a great day to be at Blossom Hill/Almaden Whole Foods Store informing folks about the great work done by Intero Foundation and the non profits the Foundation supports!  When Theresa and I ran out of cloth bags, Raschel’s assistant gave us a stack of paper bags, which we opened and placed on the table with Intero signs and cookies front and center.  With us standing behind table, someone said it appeared we’d sprouted out of bags; very cute!  Of course, presenting this form of recycle bags to shoppers brought attention to fact any bag can be recycled AND extended our opportunities to discuss the Intero Foundation…..because after all, it’s all about bringing in more nickels to help children in need!

Everyone we spoke with was enthusiastically receptive and appreciative of the Foundations effort.  However, one gentleman, noticing my Intero Real Estate name badge, mentioned he and his wife “are not buying house today”.   I replied,”…great coincidence!  I’m not here to sell a house; but I’d sure like to tell you about the Intero Foundation…”  He listened intently, asked questions, responded approvingly, then told me his company is a major Lucille Packard Children’s Hospital donor.

He wanted to donate cash on spot.  When I explained the donor-giving process, he pulled out his business card and suggested we contact the people who handle philanthropy for his company.

It was truly a great day meeting great people.  We are very excited to be a part of this campaign which, lasts through the Summer.